Shane Waters
I'm Shane Waters. I've spent eighteen years telling true stories, beginning with a podcast I started in a dorm room. These days I also build technology for the county offices and family firms that keep small towns like mine running.
Whenever a story needed something that didn't exist yet, I built it myself. A good story is how a podcast finds listeners, and it's how a business earns trust too.
2008
The story: Started Foul Play from a dorm room in Indianapolis, one of the first true crime podcasts.
What I built: A website people could play the episodes on, back before podcast apps made that easy. I taught myself enough code to build it.
2015
The story: One show turned into several, each with its own host.
What I built: My own production tools, once the ones you could buy couldn't keep up with the work.
2020
The story: The shows came together under one name, Myths and Malice.
What I built: The network's website, with every show under one roof, and the automation that keeps a small team publishing on schedule.
2024
The story: Other owners kept asking how I ran things, so I founded Margin.
What I built: AI and automation for county offices, city halls, and family firms that can't afford a bad demo.
2026
The story: Took the technology seat at a farm management company older than the interstate.
What I built: The schooling to back it up: an M.S. in Computer Science and a Graduate Certificate in Artificial Intelligence, both from the University of Colorado Boulder.
Machines can carry a lot of work, and I build them to. They can't sit across a table from somebody and understand what they've lived through. People do that for each other, and my job is to give them more time for it.
Recent writing
- Nobody adopts software2026-09